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THE FUTURE IS ONLINE… This Pandemic Proves Why Every Business Needs a Website

September 24, 2020
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With a second wave of this pandemic looming, And the soon to be stay-at-home orders around the country. COVID-19 is teaching us some hard lessons, and the businesses that learn quickly are those that’ll stay afloat. These measures are quickly transforming our cities into eerie ghost towns. Recently the government had shut down most nonessential businesses, and the few left operating had to survive with little-to-no foot traffic. Now with a second wave on the horizon, will your business resist?

While your business might have been the go-to choice for many of your clients before, it now needs to adapt to the impacts of the coronavirus. Now, small businesses must compete for sales in a completely new environment: the digital world.

In the digital landscape, your business can thrive amidst social distancing orders and mandatory store closures. An online presence empowers you to engage customers, make revenue, keep workers employed, and ultimately keep your business alive – pandemic or no pandemic.

An online presence is no longer a nice-to-have. It’s a need-to-have.

Businesses who had an online presence before COVID-19 already had an astronomic advantage. Because while your storefront may have been complete with a wonderful display of your products and the friendliest of staff, that didn’t really do you any good if you were closed. This is where the importance of having a quality website comes into play. The beauty and presentation of your storefront needs to be translated into a website that represents the style and values of your brand. Additionally, just like how customer service is a top business priority, a proper professional website is intrinsic to the experience of your browsers. Most importantly, you want to take advantage of any sale you can get. Showing your customers that despite our global state you’re still operating business as usual on your website with another way to secure a purchase. And in a world with ample competition, you’ll want to take advantage of every opportunity you get, because if you’re not online to grab that sale, your competitors most definitely are.

This might be the perfect time to begin with e-commerce for your business.

COVID-19 proves that every business needs an online presence. Whether you like it or not, the world (even without the coronavirus) was already becoming more connected digitally than it was physically. A digital presence is essential to staying relevant and connected to your customers even if you don’t sell goods online. You will need to future-proof your business by establishing yourself online. It will not only help you through this pandemic, but it’ll also forever improve the way you engage with your customers in real-life and digitally. Even if COVID-19 hasn’t affected your brick and mortar business personally, it will in the future as its drastic effect on consumerism continues to heavily favor the rapidly expanding platform of online businesses.

There is no need to become another sad statistic of yet another closed business. We understand that businesses are trying to navigate through a very tricky time and we want to help.

We are there to help you every step of the way both:

Financially: We offer the option of paying in several payments with no interest.

Technically: We stay on to help for as long as you need us. You are never left alone and have our support and expertise when you most need it.

If you have any questions about how RSMEDIA can help your business,
please contact us online or call us at 514-258-5112.

Give us a shout before it’s too late… – We’re happy to talk to you !