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Write what you Know.”

Mark Twain

NO-SEW FACE MASK TEMPLATE

If you are looking for pre-made face masks in the stores, you’re probably having a hard time finding them. So why not make them at home? Making your own face mask will save you money and it can be washed to be re-used, thus reducing waste. Download this template for instructions on how to create a protective mask from an old t-shirt, and a cutout to guide you through the process. No sewing is required! This is a facial mask model that anyone with a pair of scissors can make. Keep yourself, your family and those around you safe while …
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8 Digital Marketing Tips to Reach your Clients During the Coronavirus

As government and public health officials take aggressive action to slow the spread of the coronavirus pandemic, nearly every individual and organization now feels the impact. The coronavirus pandemic indicates a need for a big shift toward how people accomplish daily activities and do business. That “shift” has been the online world. Never before has online marketing been so important to businesses. And while marketing budgets may appear to be an easy target for businesses looking to make budget cuts. A cut in marketing activity is a short term fix that is sure to have long term consequences. Maintaining visibility …
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Social media is the key to customer service

Fast client response time is no longer optional. If there is a problem with your product or service, your customers expect you to resolve it immediately. Few companies meet these expectations. A recent study found that customers want responses from companies on social media within four hours, while the average response time is 10 hours. This is not a minor irritation for your customers: it directly affects your profits. A study on Twitter showed that customers are willing to pay nearly $ 20 more for their future tickets when airlines respond to their tweets within 6 minutes. And it’s not …
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So you’ve met a social media guru !

Social media isn’t rocket science but when done right, it’s actually thought out and strategic. And thought out and strategic has a much higher chance of being effective and achieving your goals. It simply can’t be accomplished with a one size fits all strategy. Social media marketing and marketing, in general, requires quite a lot of research and analysis to understand your target audience and market. So, when you come across a so-called “social media guru” handing out advice without having taken the time to know and understand the target audience or the market landscape, what you are getting is not …
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It’s unthinkable to be in business in 2017 without a website

Why every business without a website is losing out! How many times have you driven by a business that peaked your curiosity and told yourself that when you got back home, (cause you couldn’t while driving obviously) you would look them up online to and find out more and see what they were all about . Only to find out that they have NO website!! There is a default Google maps listing for their business but no other information can be found. You suddenly become disinterested and move on to another similar business that showed up in your Google search …
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Why doing your own marketing is disastrous for your business

It never ceases to amaze me when I meet business owners who feel marketing is as an amusing hobby within their business duties. In one particular case I was told “I tried social media and I didn’t like it and anyways it doesn’t work, So why should I pay someone to do it when I can do it myself ! ”  So I decided to take a look and of course what I found were poorly thought out ads with horribly amateurish graphics that were obviously created by himself. But what this ” Do-it-yourselfer ” doesn’t understand is that basic …
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12 Social Media Errors that Companies Commit

Social media offers fantastic opportunities to companies who want to increase their reputation, create traffic to their website, generate sales and leads. Unfortunately, some brands still fail to understand social media and do not get the results expected. Today, I suggest you discover 12 social media errors that brands commit (and how you may be able to avoid them). 1. Having an inadequate or no budget A brand that does not invest financially in its social media program does not give itself the means to effectively use social media to achieve the company’s overall marketing objectives. If a few years …
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Why you don’t need an App

Almost each new web design customer we get is requesting that we make them an application. Applications are extremely popular nowadays, and that has never been more clear than when we converse with our customers about their online needs. They’ve heard they’re the heavenly chalice of marketing, however they don’t really know without a doubt. (In spite of the fact that it’s unmistakable from the application designer’s rates that they believe it’s a gift from the gods.) And something in your gut is telling you that applications, as with most supposed blessed chalices usually are more of a scam than a gift …
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10 benefits of a social media campaign for your business

A while ago I had written a blog post about Why having just a facebook page is not enough for your business ! And while that still remains true in the sense that having only social media as a marketing strategy will prove to be ineffective and yeild limited results, Having a well balanced markeing strategy that’s customized specifically for your business is truly the best strategy. In today’s world having a social media campaign tailored to suit your business goes hand in hand with having a website and other marketing tools that work together for you. Here are just …
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Are you ready for Mobilegeddon ?

A year or so ago, we wrote on the RSMEDIA blog about how a responsive website would be beneficial, it’s a subject that’s been extensively covered all over the web and by now we should all know the benefits of having a responsive website, meaning one that transforms and adapts to all devices that can be used to view your website. That article focused primarily on aesthetics and functionality and how that translated into a better user experience and so on… But now a more pressing motive emerges as a reason for your website to be “responsive” (mobile-friendly) Are you ready for a …
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